Know how the event is doing every morning, without opening the system
Most organizers are not sitting in front of the system. Many have day jobs or several events running at once, so opening a dashboard every day rarely happens — it turns into once a week, or whenever it comes to mind.
The trouble is that nearly every decision an event makes hangs off entry numbers: when to release a promotion, when to close a distance that has filled, how many shirts to order. Finding out two weeks late leaves fewer options every time.
And when someone asks the team what the number is today, the answers rarely match, because everyone looked on a different day and has been quoting it from memory since.
Send us the email addresses that should receive it — the owner, finance, whoever handles marketing. Several people per event is fine, and everyone gets the same edition at the same time.
Yesterday’s summary lands before dawn and reads straight off a phone. No logging in, no remembering which page to open, and no waiting for someone to compile it.
The email carries confirmed entries, payments still pending and refunds, split by number of people and by amount, together with a per-distance breakdown of where each one stands. If you want more detail, the button at the bottom opens the dashboard.
Release a code or announce the final price tier, and the next morning shows exactly how much entries moved — instead of waiting for a week-end summary and guessing which action worked.
The middle of the sale period is usually flat. Seeing the number daily tells you how many days it has been flat, which is the signal that it is time to act — not something to discover with two weeks left.
A daily count per distance makes it easier to decide how many shirts and medals to order, and how many more days to wait before locking the quantity, rather than over-ordering to be safe and writing off the rest.
The owner, finance and marketing all receive the same email at the same time, so a meeting starts from one set of figures instead of three remembered from three different days.
The emails piling up in your inbox become the event’s daily log. You can look back at the day entries jumped and line it up with what you did that day.
Tell the team any time and we will set it the same day. This is handled on our side because it sends mail out in the system’s name, so it is not editable from the event dashboard yet.
Ask to be taken off at any point, and once an event is past its date the system stops sending without you having to do anything.
Not yet — the email reports the running totals as at that day, without calculating the change from yesterday. If you want to see the trend as a graph, the entrant statistics page in the system already plots daily entries.
Yes, they come from the same entries. The only difference is the cut-off: the email counts to the end of the previous day, while the site shows the position at the moment you open it.
Two cases: there were no entries yet, or the event date has passed. Beyond that, if you use a corporate mailbox with filtering, check the junk folder and allow our sender address.